On this website we want to introduce you to some marketing books. We regret not having found the time to write recensions on all of the books but we strive to catch up.

If you want to recommend any further marketing books to us, we look forward to receiving your email.
In cooperation with amazon.de we provide you with the opportunity to purchase these marketing books via internet.

Alice Tybout
Anton Meyer, Hugh J. Davidson
Bruno Tietz, Richard Köhler, Joachim Zentes
Bruno Tietz
Christian Homburg, Harley Krohmer
Christopher Locke
David A. Aaker, Erich Joachimsthaler
David A. Aaker
Dieter Herbst
Dieter K. Tscheulin, Bernd Helmig
Dieter K. Tscheulin
Erich Joachimsthaler
Friedhelm Jaspert
Hans Christian Weis
Hans Knoblich, Andreas Scharf, Bernd Schubert
Heribert Meffert
Hermann Diller
Jay Conrad Levinson
Jochen Becker
Kevin Lane Keller
Kirchgeorg, M., u.a. (Hrsg.)
Klaus-J. Fink
Klaus Backhaus
Ludwig Berekoven, Werner Eckert, Peter Ellenrieder
Manfred Bruhn
Manfred Kirchgeorg
Martin Lindstrom
Matthew D. Shank
Nieschlag, Dichtl, Hörschgen
Norbert Daldrop
Peter Sawtschenko, Andreas Herden
Philip Kotler u. a.
Philip Kotler, Friedhelm Bliemel
Reinhold Rapp
Richard Linxweiler
Roland T Rust, Katherine N. Lemon, Valarie A. Zeithaml
Rolf E. Bickelmann
Rolf Gegenmantel
Seth Godin
Susanna Meyer
Udo Koppelmann
Ulrich Hauser
Werner Pepels
german

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